
Hi, we are Superfan
We see brands behave like activists. By taking responsibility in today’s society, they stand for something while offering products and services customers enjoy. These brands have customers, fans and even superfans. We believe Superfans are the drivers of brand activism and together they add to a happier, healthier and more just world for all.
That’s why we built the Superfan tool that makes word-of-mouth marketing easy by helping brands to collect and activate superfans.

Our mantra
Lead with fun
Making the world a better place can be a serious business, we make sure we have fun while making this happen.
Trust others
Surrender to the idea that other people have good intentions. Listen to understand and connect with positivity.
Find your tribe
We all have a place in the world. Combining forces with a tribe makes you stronger, together.
Tim and Michiel
Michiel and Tim are social entrepreneurs with a strong focus on social and environmental justice. They believe in the power of people to create change if they speak-up about issues that matter to them. When millions of people started to call on governments during the amazon fires, it made them tick. When fans of vegan brands called on the EU to treat non-dairy fairly, it made them tick. When companies and their fans speak-up about Black Lives Matter, climate change, and pollution, it makes them tick.
Feel free to connect with us on LinkedIn